( 4 reviews )
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Posted: May 12 2007
Good starting point for those who want to consider starting their own business. Slightly too academic.
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Posted: Jan 19 2007
Although much of the material in this book can be found in other places and it's high level (as noted by a previous reviewer), the content is high quality and it's helpful to see it pulled together in one place. As a serial entrepreneur, I often rely on HBS publications. While some tend to be more academic than practical in nature, this book does a nice job balancing the two. It contains a lot of solid information based on academic research, yet places it into a context where it is useful to a practicing entrepreneur. If you are an entrepreneur seeking to start or grow a venture, this book is worth a read and is likely to provide a meaningful ROI. Steven K. Gold Author, Entrepreneur's Notebook: Practical Advice for Starting a New Business Venture
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( 1 of 1 found this review helpful ) Posted: Nov 10 2006
As I am finding with all of the Harvard Business Review series, this book is a high level overview that serves as a general guide or summary to the practice. I have seen all of this material in other books, and there is no innovative thought or fresh strategy offered. I gave it a high rating because it is great for someone that is just starting on this subject.
