( 5 reviews )
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( 1 of 1 found this review helpful ) Posted: Aug 23 2007
Fine Art Publicity has some very good ideas about marketing and publicity. We just opened an art gallery, and have already had a few articles published in local newspapers thanks to the suggestions in this book.
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( 9 of 9 found this review helpful ) Posted: Sep 16 2005
I am writing a business plan to open an art gallery. Even though I already know how to market service businesses, I need to learn a lot about marketing an art gallery. I found a trove of very good advice in this book. I appreciate the easy layout and readability also. I expect anyone with an art business can find ideas here.
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( 9 of 9 found this review helpful ) Posted: Jun 10 2005
The majority of art career guides come from either career counselors or artists themselves, so it's refreshing to note that Fine Art Publicity: The Complete Guide For Galleries And Artists, appearing in its second updated edition, is written by an industry publicist backed by the knowledge of her profession. Galleries and artists receive the basics of marketing to the art community; from researching a media list for both local and national contacts to locating businesses connected to the arts, and gathering a library of samples for targeted publicity contacts. Simply an outstanding reference; a 'must' for aspiring artists and gallery owners alike.
