All Categories > Books

Flight of the Titans : The Inside Story of the Airbus A380's Incredible Battle to Beat Boeing

Flight of the Titans : The Inside Story of the Airbus A380's Incredible Battle to Beat Boeing

Star FullStar FullStar FullStar HalfStar Empty

(Paperback)-In the Super Bowl of the airline industry, there are two opposing sides: Airbus of Europe versus Boeing of America. Both sides have only one goal a to become the worldas leading aircraft maker. This is the remarkable account of Airbusa launch of the largest passenger plane ever to fly, how they risked everything in a heavyweight contest, where the money is staggering and the political stakes are high. The Airbus A380 will be a monster above the clouds with gyms, nightclubs and a 550 passenger capacity compared to Boeing Dreamlineras 200-350. Will the A380 super-jumbo succeed when it is launched in 2006? With Boeing determined that it will fail, it is up to the dealmakers and geo-politics to decide its fate. From technological winners to global prestige, this amazing story of rivalry and risk is a fascinating insight to both sides in this mighty war, their rise to power and the final steps to take-off.
Read More
Email me when this price drops
SellerSeller RatingAdditional InfoList Price Tax & Shipping Total Price
Amazon

Star FullStar FullStar FullStar HalfStar Empty

In Stock

$14.35
Save 10%

Enter your Zip code to get the total price with tax and shipping:

You may also be interested in these products Store Price
grizzly adams family entertain 93

Portrait of Courage: The Untold Story of Flight 93 (Video)

Portrait of Courage: The Untold Story of Flight 93 travels back to those terrible hours on the morning of September 11 ... Read More

Barnes and Noble

Star FullStar FullStar FullStar HalfStar Empty

$16.99
castle my little pony

My Little Pony: Flight to Cloud Castle & Other Sto (Video)

DVD Read More

Barnes and Noble

Star FullStar FullStar FullStar HalfStar Empty

$9.99
flight titans

Flight Of The Titans

Flight Of The Titans Books Read More

FREE Standard Shipping

DeepDiscount.com

$6.30
madacy mafia inside story

Mafia - The Inside Story

Not Rated / Madacy Entertainment Group / DVD Read More

FREE Standard Shipping

DeepDiscount.com

$20.97
Save 30%
mario luigi bowser inside

Mario & Luigi: Bowser's Inside Story (Nintendo DS)

Fawful tricks Bowser into eating a magic mushroom. The mushroom causes Bowser to begin inhaling everything around him ... Read More

SecondSpin.com

$26.99
Save 23%
music video dist story

Bon Jovi: The Inside Story (Video)

DVD Read More

Barnes and Noble

Star FullStar FullStar FullStar HalfStar Empty

$19.99
koch entertainment distributio story

Led Zeppelin: Celebration Day - The Inside Story (Video)

This program documents the career of one of the most influential rock bands of all time, Led Zeppelin. This program ... Read More

Barnes and Noble

Star FullStar FullStar FullStar HalfStar Empty

$39.99
team marketing huddle stories

Inside the Irish Huddle:Stories from ND Quarterbacks

The Inside the Irish Huddle: Stories from the Legendary Notre Dame Quarterbacks DVD takes you inside the most ... Read More

NFL Shop

Star FullStar EmptyStar EmptyStar EmptyStar Empty

$19.99
mango tango bag- olive

Flight Bag- Olive

Signature "Mango Tango" lining,Inside elastic holds laptop securely in place, Multiple inside pockets make organization ... Read More

Luggage Online

Star FullStar FullStar FullStar FullStar Half

$40.76
Save 59%
shidog films stories dvd

Inside Iraq: The Untold Stories DVD

DeepDiscount.com

$13.74
Save 45%

User Reviews for Flight of the Titans : The Inside Story of the Airbus A380's Incredible Battle to Beat Boeing

Overall Rating: Star FullStar FullStar FullStar HalfStar Empty ( 5 reviews )
  1. Star FullStar FullStar FullStar FullStar Empty Posted: Jul 2 2008

    First let me state that I thoroughly enjoyed reading this book. It entertained me for the better part of an intensive session that lasted four consecutive days. And in the process I emptied two Hi-Liter markers. As an avid reader of Aviation Week for the last 29 years and a professional of the aviation sector I could have been easily bored by this book; but instead I was absolutely captivated. The main reason is that this piece is first and foremost a summarized history of Airbus, via the testimony of one of it's main architect, Roger Beteille. Especially for the first part of the book. But as we progress forward we also learn a lot about Boeing and the internal workings of the commercial aviation business. In this book you will find a string of factual statements that will please the aviation buff in you. It is not too technical, certainly less than I would have liked, but remains accessible to a large public. What makes it entertaining are the numerous anecdotes that spice this history of contemporary commercial aviation. For this book is mainly a historical narrative. But it always sheds a remarkably balanced viewpoint. And it is never judgemental when it comes to relating embarrassing stories. Some might say that the treatment leans a bit in favor of Airbus but I believe it simply reflects that period when Airbus was the underdog. For the neutral observer that I am it was a thrill to watch the student (Airbus) surpass the master (Boeing). But as we now know Boeing has since made a comeback. But I do have some reservation about the writing style. Sometimes it sounds like an amalgam of previously published articles tied together more or less coherently. Because of that the book lacks fluidity and coherency and makes for a jagged reading. And that is where the missing star went.

  2. Star FullStar FullStar FullStar FullStar Empty Posted: Jul 2 2008

    First let me state that I thoroughly enjoyed reading this book, which entertained me for the better part of an intensive session that lasted four consecutive days. As an avid reader of Aviation Week for the past 29 years, and a professional of the aviation sector, I could have been easily bored by this book. Instead I was absolutely captivated. This work is first and foremost a summarized history of Airbus recounted via the testimony of one of it's main architect, Roger Beteille. Especially for the first part of the book. As we progress forward we also learn a lot about Boeing and the internal workings of the commercial aviation business. Throughout the book we find a string of factual statements that should please any aviation buff. It is not too technical, certainly less than I would have liked, but remains accessible to a large public. What makes it entertaining are the numerous anecdotes that spice this piece of history of contemporary commercial aviation. It always sheds a remarkably balanced viewpoint and the author is never judgemental when it comes to relating embarrassing stories. Some might say that the treatment leans a bit in favor of Airbus. I believe it simply reflects that period when Airbus was the underdog. And it was a thrill to watch the student (Airbus) surpass the master (Boeing). But as we now know Boeing has since made a comeback. I do have some reservation about the writing style. Sometimes it sounds like an amalgam of previously published articles tied together more or less coherently. Because of that the book lacks fluidity and coherency and makes for a jagged reading. Other than that it is a fine story.

  3. Star FullStar FullStar FullStar FullStar Empty Posted: Jul 2 2008

    First let me state that I thoroughly enjoyed reading this book, which entertained me for the better part of an intensive session that lasted four consecutive days. As an avid reader of Aviation Week for the past 29 years, and a professional of the aviation sector, I could have been easily bored by this book. Instead I was absolutely captivated. This work is first and foremost a summarized history of Airbus recounted via the testimony of one of it's main architect, Roger Beteille. Especially for the first part of the book. As we progress forward we also learn a lot about Boeing and the internal workings of the commercial aviation business. Throughout the book we find a string of factual statements that should please any aviation buff. It is not too technical, certainly less than I would have liked, but remains accessible to a large public. What makes it entertaining are the numerous anecdotes that spice this piece of history of contemporary commercial aviation. It always sheds a remarkably balanced viewpoint and the author is never judgemental when it comes to relating embarrassing stories. Some might say that the treatment leans a bit in favor of Airbus. I believe it simply reflects that period when Airbus was the underdog. And it was a thrill to watch the student (Airbus) surpass the master (Boeing). But as we now know Boeing has since made a comeback. I do have some reservation about the writing style. Sometimes it sounds like an amalgam of previously published articles tied together more or less coherently. Because of that the book lacks fluidity and coherency and makes for a jagged reading. Those quibbles aside, this is a fine story.

See all reviews...

See item at: Amazon: $14.35

Product Specs for Flight of the Titans : The Inside Story of the Airbus A380's Incredible Battle to Beat Boeing

Author: Kenny Kemp
Number Of Pages: 272
Category: Paperback
Brand: Virgin Books
Dewey Decimal Number: 338.47629133349
Label: Virgin Books
Manufacturer: Virgin Books
Product Group: Book
Publication Date: 2006-06-27
Release Date: 2006-06-27
See item at: Amazon: $14.35

Store reviews by Epinions Home

Shop for

search suggestions:

        Pocket Change

        Sign In | Create Account | My Pages

        Shopping Blog | About Become | Send Feedback | Share Your Success Story | Online Degrees | Exava

        Our International Sites: Japan | United Kingdom | Germany | Italy

        Copyright © 2009 Become, Inc.Terms of Use

        if yer hewmen, dawnt qlique dis linc