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International Marketing

International Marketing

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This text continues to dominate the field of International Marketing. Its long standing tradition as the market leader is strengthened in this edition with an increase in coverage of technology?s impact on the international market arena and a more comprehensive website, helping to provide updates to text content in this continually changing field.
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User Reviews for International Marketing

Overall Rating: Star FullStar FullStar FullStar FullStar Empty ( 11 reviews )
  1. Star FullStar FullStar FullStar FullStar Full Posted: Jul 30 2009

    I also recommend the website for this book, they have great multiple choice exams for each chapter! Great for studying!

  2. Star FullStar FullStar FullStar EmptyStar Empty Posted: Jun 8 2009

    The book itself was in great codition, but the shipping was a nightmare....I orded the book on the may 5th and was told it would ship out by the 8th...i got it May 25th... and realized the shipper had only sent it on the 11th.... I'm only complaining about the shipping everything else was fine.

  3. Star FullStar FullStar FullStar FullStar Empty Posted: Oct 25 2008

    International Marketing This was a book I needed for class. What can I say, it was required.

See all reviews...

See item at: Amazon: $56.99

Product Specs for International Marketing

Author: Philip Cateora John Graham
Number Of Pages: 736
Category: Paperback
Brand: McGraw-Hill/Irwin
Label: McGraw-Hill/Irwin
Manufacturer: McGraw-Hill/Irwin
Product Group: Book
Publication Date: 2007-01-01
Edition: 13
See item at: Amazon: $56.99

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