Overall Rating:
See item at:
Amazon:
$49.25
Marketing: Principles and Perspectives
Marketing: Principles and Perspectives is a cutting edge text. In the first edition, we demonstrated this leading coverage with our strong integration of Integrated Marketing Communication and Direct Marketing. In the second edition we continued our modern coverage by integrating cross-functional teams, customer loyalty, and the Internet / technology. The third edition includes an E-Commerce chapter and continues to fully integrate the Internet throughout. The authors not only talk about what marketing is, but prepare the students to be marketers by involving them in interactive exercises which strengthen decision making skills. Marketing, Third Edition offers the latest coverage, quality professor supplements, and an interactive student web tool and still it is approximately $20 less than most principles of marketing competitors.
Read More
- Compare Prices
- User Reviews
- Product Specs & Details
- Users Also Viewed
| Seller | Seller Rating | Additional Info | List Price | Tax & Shipping | Total Price |
|---|---|---|---|---|---|
| Amazon |
|
In Stock | $49.25 | ||
| You may also be interested in these products | Store | Price | |
|---|---|---|---|
 |
Marketing : Principles and Perspectives The textbook, Marketing : Principles and Perspectives, by William O. Bearden and Raymond W. Laforge, available in ... Read More | Textbooks.com | $80.25
Save 15%
|
 |
Marketing : Principles and Perspectives-Text The textbook, Marketing : Principles and Perspectives-Text, by William O. Bearden, Thomas N. Ingram and Raymond W ... Read More | Textbooks.com | $94.00 |
 |
Marketing : Principles and Perspectives -With CD The textbook, Marketing : Principles and Perspectives -With CD, by William O. Bearden, Thomas N. Ingram and Raymond W ... Read More | Textbooks.com | $78.25
Save 17%
|
 |
Marketing Principles and Best Practices The textbook, Marketing Principles and Best Practices, by Hoffman, Czinkota, Dickson, Dunne, Griffin, Hutt and Krishnan ... Read More | Textbooks.com | $111.00
Save 17%
|
 |
Marketing Principles and Best Practices-Paper The textbook, Marketing Principles and Best Practices-Paper, by K. Douglas Hoffman, available in Paperback. Published ... Read More | Textbooks.com | $42.75
Save 17%
|
 |
International Marketing : Global Perspective The textbook, International Marketing : Global Perspective, by Hans Muhlbacher, Helmuth Leihs and Lee Dahringer ... Read More | Textbooks.com | $31.50 |
 |
Advertising and Promotion : Integrated Marketing Communications Perspective The textbook, Advertising and Promotion : Integrated Marketing Communications Perspective, by George E. Belch, available ... Read More | Textbooks.com | $91.00
Save 17%
|
 |
Biology : Principles and Perspectives The textbook, Biology : Principles and Perspectives, by John E. Silvius, available in Paperback. Published by ... Read More | Textbooks.com | $69.75 |
 |
Sports Marketing : A Strategic Perspective The textbook, Sports Marketing : A Strategic Perspective, by Matthew Shank, available in Hardback. Published by ... Read More | Textbooks.com | $75.75
Save 17%
|
 |
Sports Marketing : A Strategic Perspective The textbook, Sports Marketing : A Strategic Perspective, by Matthew D Shank, available in Hardback. Published by ... Read More | Textbooks.com | $97.02
Save 25%
|
- Compare Prices
- User Reviews
- Product Specs & Details
- Users Also Viewed
User Reviews for Marketing: Principles and Perspectives
- Compare Prices
- User Reviews
- Product Specs & Details
- Users Also Viewed
Product Specs for Marketing: Principles and Perspectives
| Author: | William O. Bearden |
|---|---|
| Category: | Paperback |
| Brand: | Irwin/McGraw-Hill |
| Label: | Irwin/McGraw-Hill |
| Manufacturer: | Irwin/McGraw-Hill |
| Product Group: | Book |
| Publication Date: | 2005-12 |
See item at:
Amazon:
$49.25
- Compare Prices
- User Reviews
- Product Specs & Details
- Users Also Viewed
Users who viewed Marketing: Principles and Perspectives, also viewed:
More Products like Marketing: Principles and Perspectives
marketing : principles and perspectives, marketing : principles and perspectives-text, marketing : principles and perspectives -with cd, marketing principles and best practices, marketing principles and best practices-paper, international marketing : global perspective, advertising and promotion : integrated marketing communications perspective, biology : principles and perspectives, sports marketing : a strategic perspective, sports marketing : a strategic perspective
sponsored links
Store reviews by 
| search suggestions: | ||
|---|---|---|
|
|
|
|
Shopping Blog | About Become | Send Feedback | Share Your Success Story | Online Degrees | Exava
Our International Sites: Japan | United Kingdom | Germany | Italy
Copyright © 2009 Become, Inc.
if yer hewmen, dawnt qlique dis linc