( 5 reviews )
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Posted: May 19 2007
The book is a quick and enjoyable read. It motivates its advice well and supports it with numerous website examples. I read the book and studied these example websites before setting to design and implement a website for a clinical psychology practice. The website I created follows the book to a T. It's been very successful and many clients and collegues mentioned themselves how much they like the website. [...]
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( 1 of 1 found this review helpful ) Posted: Jul 23 2006
I purchased this book after reading the feedback and other information. Overall, it could prove to be helpful as my website matures and business grows, however, as a novice I needed something more hands-on and how-to. The information contained in the book is valuable, but not helpful to me at the moment. I found myself saying "that's great, but how do I do that." Now, if I were planning to pay a website developer, this would surpass my expectations.
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( 4 of 4 found this review helpful ) Posted: Dec 2 2005
I like this book. It contains a strong summary of basic website design concepts in chapters 1-5. These are ideas that can be found elsewhere, but this book has them combined in a succinct, easy to comprehend format. For me, the book started to lose it in Chapter 6 where the author goes into a discussion of marketing. I felt that the topics here were very superficially covered, and he had too broad a focus. He tried to cover web marketing from a traditional marketing standpoint, and there are much better books that cover general marketing. He also touched on website placement. His comments were so minimal though, that I didn't feel they gave enough knowledge to the reader to really make a big difference. It would be better to find a good book on search engine optimization and skip that portion of this book. Chapter 8 presents some good ideas on how to utilize a professional web designer, and chapters 9 and 10 cover site maintenance well. Chapters 11-15 have some good examples. The other comment I have about the book is that the author seems to artificially apply everything to small sites. Much of the design advice he gives applies to large sites as well, yet he always states that they are small site design concepts.
