( 6 reviews )
-
Posted: Jul 1 2009
i felt as though this book had all the things i needed to help get my name out there as well as my work. extremely informative, helpful,and easy to work with.
-
( 14 of 23 found this review helpful ) Posted: Aug 27 2005
This book sounds like a sales person yelling in your ear. The author is NOT an experienced photographer, nor does the author offer any resonable, useful tips. Very outdated material also, from 1995-1999! Its not helpful for the serious digital or medium format photographer or even for an amateur. Its simply a waste of money. Amazon has better books for serious photographers for sure.
-
( 6 of 6 found this review helpful ) Posted: Aug 15 2005
I really like this book a lot, and would recommend it to ANYone who is interested in learning more about photography marketing; more specifically, the different types of marketing. It's written by a marketing specialist who works with photographers on marketing their own businesses. As a result, the book doesn't have many pictures, or a very interesting layout, but then again, it is a marketing book. I liked the testimonials given by professional photographers. They were very pertinent to the information provided, and gave the book more depth and application to real-life situations. I would like this book a bit better if I were more interested in marketing, or if it made marketing sound a little more fun. It also wouldn't have hurt to add more photographs and color to the book. I'm a visual learner, and I think that may have helped me.
